Chief Communications Officer Martha Guzman Hurtado presents the Golden Arrowhead Award to the Dept. of Behavioral Health and Second District Supervisor Jesse Armendarez’s Communications Officer (second right).
During a vibrant ceremony at the County Government Center on Tuesday, San Bernardino County recognized outstanding achievements in communications across the county’s 42 departments by celebrating the inaugural Golden Arrowhead Awards.
County communications professionals submitted over 200 award entries in 16 categories, including social media campaigns, photos, videos, writing and graphic designs, which were independently evaluated and scored by a panel of distinguished judges.
“In a county as large and diverse as ours, innovative and creative communications is essential,” said San Bernardino County Chief Communications Officer Martha Guzman-Hurtado. “Much of this incredible work happens behind the scenes. These awards are a chance to bring that work forward and highlight the dedication our teams bring to connecting with every corner of the county.
“Increased visits to the area constitute an increased tax base. More money in public coffers means more public services. People who own property here will see significant increases in their property values.”
The region is accessible too, notes Cohen. “We are 75 miles directly east of LA and right off the I-10 freeway between Ontario and Palm Springs,” he adds. “I-10 runs through the valley. We are 20 minutes from Redlands and Oak Glen. Riverside is 25 minutes away; and it is 45 minutes to Rancho Cucamonga, Corona or Palm Springs.”
The goal of the alliance is to see more wineries open in the valley, Cohen says. “To make a small fortune in the wine region, you have to start with a very large one. We will work with primary investors and local governments to create incentive programs.”